... because he cannot and does not know how to do otherwise.
Like the pearl oyster produces pearls, regardless of their popularity, use or price, Milan Zeleny cannot stop "giving birth" to new ideas, despite some objections that they are often wasted by being "thrown to the swines".
The knowledge we're pulling from all over the world, but for local action. Every action takes place in the context of time and space, knowledge is hovering above all the happenings in the realm of ideas; it coordinates our actions digitally "from the cloud above". The deglobalization (relocalization) of action strengthens the globalization of knowledge and information. Each action (knowledge) is local, just as the description of action (information) is global.